It Takes a Village to Sell Your Home. Here’s How Ashley Truitt Can Help

Charming houses nestled beneath the majestic peaks of Durango, Colorado.

Ashley Truitt is one of the most successful real estate agents in Durango. She ranks among the top-producing Coldwell Banker agents worldwide. Through years of hard work, Ashley has earned a reputation as a consummate professional who consistently goes above and beyond for each client she serves.

Perhaps you’re considering putting Bayfield Colorado real estate on the market and looking for an agent to help sell your home. Here are a few main reasons you should keep Ashley in mind.

Ashley is a member of the National Association of Realtors


Many people use “realtor” and “real estate agent” interchangeably, even though they don’t have the same meaning. Their roles during the buying and selling process are similar, but there is one key difference. A realtor is a member of the National Association of Realtors (NAR).

NAR is a professional organization that requires each member to adhere to a strict code of ethics and various standards for their practice. Realtors such as Ashley are committed to serving each of their clients with the highest levels of professionalism and class. Ashley values integrity and honesty in her practice, and these traits will be easy to perceive throughout your entire working relationship.

Ashley knows how to price homes competitively


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Several factors go into pricing a home, and Ashley deeply understands how to estimate an accurate initial listing price. She typically starts by running a comparative market analysis (CMA) on your property (a CMA yields a range of appraised value based on the sales of similar area properties in recent months). This information is essential because your home must appraise before closing to ensure it sells for a fair market price. If your home can’t appraise, the buyer may not be able to secure the funding they need to buy your house. Ashley will ensure you don’t find yourself caught in this situation.

From here, Ashley will help you choose a price likely to get your home noticed. She will look at other homes in a similar price range to see if there are any gaps in the market. If your home has the opportunity to be the only home in a given price range that is within its estimated appraised value, this can be an excellent way for your home to stand out on the market.

Ashley will also ensure you don’t price your home outside a typical range where buyers will likely filter their online searches. Ashley has been in the business long enough to understand that you don’t want to price a home slightly above a round number.

Ashley knows what upgrades are best


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Ashley can help you think about what home renovations or projects can best raise your expected return on investment (ROI) and give you a better chance to have a property that stands out on the market. She will advise you on considering what amenities and features other homes in your price range have and how to ensure that your home doesn’t stand at a competitive disadvantage when you put it on the market. She also knows about the projects that have provided the greatest return for other sellers in recent months.

Ashley knows what time of year you should sell


You can make more money when selling your home simply by thinking about the best season, day, and time to make your listing public. Ashley has helped many past clients think critically about the timing of their sales. She will provide expert advice on successfully publicizing your listing at the right time so that you stand the best chance of being seen by as many prospective buyers as possible.

Ashley has access to the MLS


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The Multiple Listing Service (MLS) is an online platform connecting sellers with potential buyers interested in purchasing homes. Access to the MLS is limited to licensed real estate agents. The benefit for sellers is that the MLS often allows them to connect with motivated buyers already working with a real estate agent to find a home. Ashley can discuss the benefits of the MLS with you and help you determine whether or not you want to invest in this service.

Ashley is a marketing guru


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Ashley is well-informed on recent trends regarding marketing in real estate. She will share her knowledge with you and help you develop the best possible marketing plan for your home. She will ensure you know how to use traditional methods and more cutting-edge strategies, such as short-form videos and social media marketing, to ensure you cast a wide net and reach as many potential buyers as possible.

Ashley has a designer’s eye


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Ashley will work with you on effectively staging each room in your home. She knows how to arrange furniture and use natural light to create the best possible environment and ambiance in your home. This will improve the quality of the pictures you include with your home listing and each prospective buyer's in-person experience during the open house or when they come for a private showing.

Ready to work with Ashley?


Once you are ready for your home sale, contact Ashley Truitt. She would feel honored to receive your business and work hard to meet your needs. As her online reviews and portfolio attest, Ashley is in the best position to further your real estate goals. Reach out anytime to work with the best professional this side of Denver.

*Header photo courtesy of Shutterstock




Work With Ashley

Want an agent who'll really listen to what you want in a home? Need an agent who knows how to effectively market your home so it sells? Give Ashley a call! She is eager to help and would love to talk to you.